Top 5 Social Apps Performance in Madagascar Q3 2022

In Q3 2022, social apps in Madagascar demonstrated diverse performance metrics in terms of downloads, revenue, and active users. Here’s a closer look at the top 5 social apps based on data from Sensor Tower.

TikTok saw a consistent performance throughout the quarter. Weekly revenue fluctuated slightly, peaking at around $1K in several weeks with a modest dip in mid-July. Downloads showed an upward trend, reaching a high of approximately 8.5K in early August, before settling at around 7.1K by the end of September. Active users grew steadily from 72.9K at the start of the quarter to 90.1K by the end.

Bigo Live - Live Streaming App exhibited stability in revenue, maintaining figures around $130 to $160 throughout the quarter. Downloads were relatively low but spiked to 126 in early September. Active users showed a gradual increase, peaking at 1.5K in early September before declining to 828 by the end of the month.

Chamet - Live Video Chat maintained a steady weekly revenue of around $100, with slight increases reaching up to $116. Downloads were modest, with a notable spike to 121 in mid-September. Active users experienced fluctuations but generally trended upwards, reaching a peak of 327 in mid-September before settling at 273 by the end of the quarter.

Facebook continued to dominate in terms of downloads and active users. Weekly downloads peaked at over 20K in early August but saw a decrease towards the end of the quarter, landing at around 10.7K. Revenue remained consistent, hovering around $90. Active users showed a consistent upward trend, starting at 195.7K and ending the quarter at 225.6K.

Grindr - Gay Dating & Chat had stable revenue figures around $60 to $70. Downloads were relatively low, with the highest being 24 in mid-July. Active users showed a slight increase, peaking at 495 in early September before declining to 427 by the end of the quarter.

For more detailed insights and comprehensive data, visit Sensor Tower.